The Rocket, before the Islanders
Serge Savard, along with his sons, Serge Jr and Marc, were the team's leading figures in their early days.
In 1999, the QMJHL awarded a new franchise to a group of Montreal business people led by Serge Savard, former general manager of the Montreal Canadiens. The team name was chosen as "Rocket". This name was given in honour of Maurice "Rocket" Richard, whose nickname is associated with the famous number 9, who had a brilliant professional career with the Canadiens during the 1940s and 1950s. Maurice Richard attended the franchise's inaugural game, which was played at the Maurice Richard Arena, on the 9th day of the 9th month of the year 1999.